Canadian Rapper, Aubrey Drake Graham will become the first Spotify artist to appear in Barcelona’s Jersey.
The 35-year-old became the first creator on the platform to reach 50 billion streams and the achievement will be honored by the Spanish club.
Drake’s logo will be on the front of Barca’s jersey when they lock horns with Real Madrid in an El Clasico match in Santiago Bernabéu Stadium.
As part of the partnership with Spotify, the world’s most widely used audio streaming subscription service, this will mark the first time that Blaugrana has replaced their partner’s logo with an artist’s logo.
One of the main concepts behind the partnership between FC Barcelona and Spotify, according to Barcelona.com, is to merge football and music in order to connect with new audiences around the world.
As a result, on October 16, when Barça plays Real Madrid, the Canadian singer’s company logo will appear on the front of the team’s jersey in place of the most well-known audio streaming subscription service in the world.
Xavi Hernadez’s men will be looking forward to bouncing back from a disappointing draw against Inter Milan when they face Real Madrid.
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